International trade & business Assignment Example | Topics and Well Written Essays - 1250 words

International trade & business - Assignment Example onal trade and its correlation with foreign direct investments, domestic environments, latest technologies, and the impact on the current international business environment. It also describes the role of driving forces behind the firmly integrated global international trade system. A substantial preference is given to underline the implications of international trade i.e. declining barriers to the international business and its continuous contribution towards the world’s economy. It also analyzes that how the international businesses are reacting to the changing environment of global economy. The paper puts some light on the concerns highlighted by rapid growth of international trade along with its implications to some particular countries and multinational companies. The roles of these companies and government policies have been critically analyzed to figure out the benefits and gray areas of international trade. Over the past thirty years or so, a universal shift has been occurring in the world economy. There was a time when national economies were isolated from one another and relatively self contained. The rationale of isolation included barriers to cross-border trade and investment, i.e. due to distance, time zone, environment and cultures, natural differences in languages and political regulations, and the business systems. Today, the world has been observing a totally different scenario because geographical distances are reducing due to tremendous development in telecommunications and transportation technologies. Beside this, the global environment and culture have turned into almost same fashion while national economies are merging into an integrated as well as independent global economic system. All these changes and developments have decreased the barriers to cross-border trade and investments. It is widely believed that all such happenings and improvements have been occurred by the tremendous growth of international trade at global scale (Panic,

Royal Mail Literature Review Essay Example | Topics and Well Written Essays - 2000 words

Royal Mail Literature Review - Essay Example This paper covers the theoretical concepts of the strategic processes implemented by Royal Mail that include its internal and external analysis. The review covers a wide variety of different sources to locate various types of information about the company. Furthermore, a detailed research has been done on the management of the company that includes the management of its workforce and the future targets that are desired to achieve. Organization Overview Royal Mail is one of the biggest postal and courier service company in United Kingdom. It has various subsidiaries which include Royal Mail, Post Office and Parcel-force all over the globe. The company also offers various services which include postal mail services, parcel delivery systems and general logistics systems through their subsidiaries. It mainly focuses on the deliveries of letters and packages to different parts of the world by all the regions in the United Kingdom. Royal Mail has nearly 113,000 post boxes and 14,300 post o ffice branches all over the country which collects letters, packages and parcels from many different businesses (Boxall & Purcell, 2003). These letters and packages are further processed through 70 mail centers, 8 regional distribution centers and 3,000 delivery offices that are located in different parts of the country (Goddard & Melville, 2004). Royal Mail is indeed one of the most successful organizations in United Kingdom and holds a unique place in the global market. Internal Analysis Royal Mail is one of the oldest courier service companies that is controlled by the government of United Kingdom. As far as its internal analysis is concerned, the core strategies that are implemented by this organization are listed below: Pricing Strategy The strategies of Royal are based upon customer centric approach and appropriate managerial implications are considered when they are implementing their own strategies. This organization strictly works on the principle that since the needs of th e customers vary with time therefore they should adapt to these changes that can benefit them in both the short and the long run (Barney & Clark, 2007). Similarly the customers should also believe that the products and services offered by this organization are value added and that they are meant for the targeted customers only. As far as the pricing strategy of this organization is concerned it mostly focuses to offer their services at lower rates that can be afforded by customers of every class. Although there are many pricing schemes that can be implemented by the organizations such as premium pricing, competitive pricing and discount pricing. However, in the initial stage when this company was launched they adapted the premium pricing as the product was new in the market and the customers were also responding quite well. But as the company grew older the company focused on discount pricing and after that competitive pricing options were also introduced because new competitors wer e entering into the market. Later they also implemented zonal pricing in order to obtain a competitive advantage in both the short and the long run. Marketing Strategy The marketing of Royal Mail is very proactive and that is the reason why they are able to implement different marketing strategies effectively. These strategies are usually created by the decision makers of the company. It is